Murals
There is no greater art statement than that of a mural. When you love an idea, concept, or design enough to share it with every passerby; then a mural it must be! Interactive outdoor murals lend photo ops to both community locals and guests, telling the story of a community rich in art and culture, while indoor murals brighten rooms all day and keep kids company at night!
Go big or go home!
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Love it.
You need to really love something to display it larger than life. Think about the longevity of the subject. Will you [and those around you] still love it a year from now? How about 5 years?
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Design it.
So you’ve already developed a love for your subject, but how are you going to bring it to life?
Some things to consider:
Photographs. Keep it matte or satin finish to reduce glare. Keep it facing north or south to eliminate squinting models. Is it too rough for detail? Is the space large enough to accommodate the entire image in a wide shot?Surface. Does the background work with the design or will it need to be repainted?
Color. Go easy on the red, unless of course, you don’t mind pink!
Trends. Stay away from them. They will be out as fast as they came in. Choose timeless colors and subjects.
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Budget it.
Murals are charged by the square foot. There are many factors that play a part in determining the price such as the condition of the surface, weather elements, cost of materials (scaffolding, paint, ladders, lifts, etc), timeline, the difficulty of the subject, and environment.
Once a price has been determined, it’s up to you and/or your organization to determine which size fits within your budget.
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Bring it to life.
Once the initial design and budget are out of the way, you can jump into the fun part by participating in the process. Some ideas include: creating a hashtag to be added to the mural for social media posts, alerting the local newspaper, photographing the process, and making yourself available for any possible hiccups or questions.
